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Discuss ScanGroup Ltd• Has Scangroup announced its end year results? Martin • April 2008 (1 reply)
• Market value on portfolio tracker MainaT • August 2007 (1 reply)
• Buy of 50% RedSky Iqubic 2000 • January 2007 (no replies)
• Post a New Topic • Discuss ScanGroup • View Discussion Board •
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0.75Segment: Main Investment Market
Sector: Commercial And Services
Brief Company Profile
The Chancery Valley Road P.O. Box 34537 00100 Nairobi, Kenya +254-020-2710021 (Phone)
+254-020-2718772 (Fax)
Company website:
http://www.scangroup.biz/
Updated: Tue, June 17, 2008
Business Performance
The firm is the leading Advertising and Communications agency in Kenya with a 49% market share. Scangroup, seeks to offer integrated marketing services and provide a one stop shop to its clients for services ranging from media advertising to public relations. In its effort to achieve this, the firm embarked on its own vertical integration process through a series of affiliations and acquisitions to form ten main divisions. These affiliations especially with internationally established firms such as Lowe & Partners Worldwide enable the firm to keep abreast with new trends and approaches to advertising.
Ultimately, though, the future performance of the firm will be very much hinged on its ability to create brand value/equity for its clients especially in the first moving consumer goods (FMCG) sector. Judging by its past performance the firm has not been able to achieve much in terms of building its customer's brands given its relatively low profit margins, which are an indicator that clients are not willing to pay a premium for its advertising services since they are not assured that the advertising will enhance brand loyalty. Accordingly, although the firm turned in a profit of KES 143.00 Million, its operating margins were a mere 9% with 2006 forecasts being indicative of a continuation in this trend.
The firm has continued on its acquisition binge, taking up a 50% stake in an advertising upstart — Redsky — which currently has a stable of 4 clients including Safaricom and Stanbic Bank. Although this will enable it to expand its revenue base, it is clear that Scangroup has taken on the acquisition path to market share dominance rather than the superior product offering approach.
Future Prospects
The firm's dominant market position makes the firm well positioned to take advantage of the robust economic growth. However, the firm must do more to create value for its clients with a view to boosting profitability.
Updated: Sat, February 3, 2007
• Scangroup Signs Deal With American Firm (03 Jun 2008)
Marketing services firm, Scangroup Limited, is Tuesday officially announcing its foray into the research business by unveiling a joint venture with an American firm.
• Scangroup Opts for Ghana to Enter West Africa Market (20 May 2008)
Scangroup is looking at Ghana as its entry point to the lucrative West African market following the collapse of talks with a strategic partner in Nigeria.
• Scangroup Revenue Up Sh74m (16 Apr 2008)
Marketing services firm, Scangroup Ltd recorded a 27 per cent jump in pre-tax profit for the year ending December last year.
• Scangroup Eyes Research (18 Oct 2007)
Scangroup, a media and publicity company, has entered into a joint venture with an American company to offer research services.
• The Week's Biggest Mover At NSE (17 Aug 2007)
The week was marked by announcements by three listed companies showing significant improvement in their half-year pre-tax profits. AccessKenya's six months profits rose by 384 per cent, Bamburi's15 per cent and Scangroup's from Sh89 million to Sh116...
• Scangroup Eyes Nigerian Market (15 Aug 2007)
Media services firm ScanGroup is set to enter the Nigerian market by end of the year as growth in the industry peaks, raising investor expectations for better performance in future.
• Scangroup to Increase Shares By 21m (21 May 2007)
Scangroup shareholders have approved the creation of 21 million new shares to finance the company's future expansion, and a proposed Employee Share Ownership Plan (ESOP), subject to regulatory approval.
• Scangroup Dominates Trading (03 Nov 2006)
Turnover this week rose to Sh4.1b from the previous week's Sh2.5b.
• Scangroup Shares Begin Trading (30 Aug 2006)
Nairobi Stock Exchange yesterday listed its first communication and advertising firm in the Main Investment Segment.
• Scangroup Profit Climbs to Sh61.3 Million (28 Aug 2006)
Scangroup Limited posted half-year net profit of Sh61.38 million up from Sh50.96 million recorded in the previous year.
• Scangroup to Refund Investors Sh3.8bn (24 Aug 2006)
Small investors in the media and marketing firm's initial public offering (IPO) will for the first time receive share allocations well below the stipulated minimum.
• Scangroup Public Offer Exceeds Target By 500 Percent (24 Aug 2006)
The Scangroup public offer was oversubscribed by 500 per cent, the firm has announced.
• Scangroup Buys Stake in Firm (21 Aug 2006)
Scangroup, a regional marketing services company, has approved the buying of a 70 per cent stake in a Tanzanian advertising agency, FCB Tanzania Limited.
• 84,000 Apply for Shares in Scangroup IPA (07 Aug 2006)
The recently floated Scangroup shares have been oversubscribed, the company disclosed yesterday.
• Scangroup IPO Oversubscribed (07 Aug 2006)
Provisional results of the Scangroup Initial Public Offer (IPO) indicated that the issue raked in Sh3.6 billion against an offer that only needed to raise Sh721 million.
• House Raises Eyebrows Over Sale of PR Firm's Shares to the Public (28 Jul 2006)
MPs cast doubts about the sale of Scangroup Limited shares in an initial public offer (IPO) which closes today.
• Scangroup to Issue 69 Million Shares (05 Jul 2006)
Scangroup will offload 41.23 per cent of its stake through an initial public offer (IPO).
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